Every business requires a capable leader to take it to great heights. It could be in terms of revenue, brand value, market penetration etc. And the CEO is responsible for accelerating growth of the business through the right strategy and … Continue reading 7 essential qualities of a CEO
How do you go about improving the visibility of your business? Social media?Blogging? Or TV/online advertisements? When all of these can help, every competitor of yours is also doing the same. So how are you going to stand out with … Continue reading 5 unique ways to improve the visibility of your business
Haven’t you faced a situation of your existing sales channels becoming saturated? Or atleast you have struggled to generate enough sales from your network, social media promotion and other traditional revenue sources. This is when you need to consider more … Continue reading 3 unconventional revenue sources you should consider for your business
Most of you see politics and business as two extremely different streams. But aren’t they similar in a lot of ways? Both require people skills. Both demand you to be an influencer. Also, business and politics are always a roller … Continue reading 9 lessons from politics you can apply to business
Every business today is trying to be innovative in an effort to stay ahead of the competition. But are you doing it the right way? Are you adding the right catalysts to accelerate innovation to achieve your business goals fast? … Continue reading 5 ways to accelerate innovation in your business
Business requires a certain set of skills for it to succeed. However, it is no different from life when it comes to applying knowledge to practical situations. Applying life skills to business doesn’t require you to invest any additional time … Continue reading 5 life skills you can apply to your business
Businesses can never be sure to retain their customers forever. And hence they need to consistently take steps to differentiate themselves. Today, with newer companies offering stiff competition, established players are also forced to strengthen their customer base to retain … Continue reading 3 effective ways to improve customer retention
Technology is core to almost any business. Today, even street shops provide digital payment options. In that sense, technology helps every entity from small to large, in doing their daily business in some way or the other. However, a street … Continue reading 9 powerful ways to use technology to transform your business
The web is a gold mine for businesses, especially for new ones to acquire customers, establish a brand, promote products, do market research and much more. When you are thinking about applying digital marketing to your business, tens and thousands of others are doing the same. So you need to approach it systematically. The intention of this article is to help you kick start your digital campaigns by providing the right direction. I am going to quote relevant references throughout the article, which you can use for further reading. So as I said, there are millions of businesses out there. … Continue reading 5 digital marketing techniques to grow your business
Increasing sales is a challenging task, especially for small businesses. Making a good sales plan with strategies that work, is key to creating a long lasting sales pipeline. Even though most of the established organizations have a good sales team, … Continue reading 7 ways to boost your small business’ sales
A well made sales plan is a prerequisite to establishing a growing business. A sales plan helps to systematically generate leads and convert those into actual customers. It also – in the long term – helps to ensure profitability, sustainability … Continue reading 7 essential elements of a sales plan
Everyone of you reading this article might have thought about a new business idea atleast once in your life. But you did not have a way to check if the idea is worth taking to the next level. Did you? … Continue reading 5 simple ways to validate your business idea
