9 powerful ways to use technology to transform your business

Technology is core to almost any business. Today, even street shops provide digital payment options. In that sense, technology helps every entity from small to large, in doing their daily business in some way or the other. However, a street … Continue reading 9 powerful ways to use technology to transform your business

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5 digital marketing techniques to grow your business

The web is a gold mine for businesses, especially for new ones to acquire customers, establish a brand, promote products, do market research and much more. When you are thinking about applying digital marketing to your business, tens and thousands of others are doing the same. So you need to approach it systematically. The intention of this article is to help you kick start your digital campaigns by providing the right direction. I am going to quote relevant references throughout the article, which you can use for further reading. So as I said, there are millions of businesses out there. … Continue reading 5 digital marketing techniques to grow your business

5 marketing techniques for the service sector that actually work

Marketing has evolved over the years. Recently, the focus has shifted to improving the effectiveness of marketing techniques to achieve maximum ROI. Service sector marketing is challenging as it is quite a task to create an impression among prospects and … Continue reading 5 marketing techniques for the service sector that actually work