5 ways you can excel as a sales leader

Leadership is not just a position, rather it is a responsibility. Sales leaders play a crucial role in ensuring business growth and sustainability. However, getting into a leadership position does not guarantee you success. And you face competition from your … Continue reading 5 ways you can excel as a sales leader

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5 innovative ways to improve your employer branding

As a business, you always want to hire the best people. And you are doing many things to improve your employer branding, like improving your culture, positioning your company as a fun place to work, being transparent etc. But are … Continue reading 5 innovative ways to improve your employer branding

5 unique ways to improve the visibility of your business

How do you go about improving the visibility of your business? Social media?Blogging? Or TV/online advertisements? When all of these can help, every competitor of yours is also doing the same. So how are you going to stand out with … Continue reading 5 unique ways to improve the visibility of your business

How to convert your new business’s weaknesses into strengths

When you start a new business, you need to build a lot of things from scratch. You have zero customers with little brand awareness. You don’t have the credibility to convince your customers and suppliers to buy your product or … Continue reading How to convert your new business’s weaknesses into strengths

How to create a highly motivated workforce

People are an asset to any organization. But one of the most challenging tasks for businesses is to build a team of people that works for the success of the company, and not just for the sake of completing their … Continue reading How to create a highly motivated workforce

How to overcome the top 7 challenges you face while setting up a new business

Many of you might have dreamed of running your own business empire one day. And maybe you already own a new business. But building a sustainable business grounds up is not a cakewalk. You will face many challenges and roadblocks … Continue reading How to overcome the top 7 challenges you face while setting up a new business

How to assess leadership quality – the TIPS framework

Every business entity has a system in place for performance appraisal, with defined set of KRAs (Key Result Areas) and KPIs (Key Performance Indicators). When it comes to leaders, most of these metrics are revenue based or sales based. Even … Continue reading How to assess leadership quality – the TIPS framework

5 tips for entrepreneurs to stay motivated

Bringing a business to life from ground zero is a humongous task. It demands time effort and energy. To be persistent and stay committed to one’s own business idea is challenging, especially as every entrepreneur faces obstacles in his/her journey. … Continue reading 5 tips for entrepreneurs to stay motivated